Negril Beach, Ricks Cafe and Margaritaville from Montego Bay
- 6–7 hours
- Free cancellation up to 24h before
- Guided in English
- Instant confirmation
Highlights
Escape to the west coast of Jamaica for a full day of sun, fun, and breathtaking scenery on this unforgettable tour to Negril’s famous 7 Mile Beach, Rick’s Café, and Margaritaville. Start your journey with a scenic coastal drive from Montego Bay, offering stunning ocean views and a glimpse into authentic Jamaican life. Upon arrival in Negril, relax and soak up the laid-back vibes of the world-renowned 7 Mile Beach. Enjoy free time to swim in the crystal-clear water, walk along powdery white sands, or sip a tropical drink under a beach umbrella. Next, visit Margaritaville, a lively beachfront spot where you can enjoy music, cocktails, water activities, & delicious island fare. It’s the perfect place to unwind or energize your afternoon. End the day at the legendary Rick’s Café, perched on scenic cliffs above the Caribbean Sea. Watch daring cliff divers leap into the water, enjoy live reggae music, & witness one of the most stunning sunsets in the world — all from a front-row seat.
Inclusions
What's included
- Private transportation
- Bottled water
- WiFi on board
- Air-conditioned vehicle
What's not
- Gratuities
- Lunch & Drinks (Available to purchase)
Itinerary
Negril’s Seven Mile Beach is a true Caribbean paradise, renowned for its soft golden sands and crystal-clear turquoise waters. This breathtaking stretch of coastline is perfect for sunbathing, swimming, and strolling along the shore, while the calm, shallow waters make it ideal for snorkeling and scuba diving among vibrant marine life. For those seeking adventure, the beach offers a variety of thrilling water sports, including jet skiing, parasailing, and paddleboarding. No trip to Negril is complete without a visit to the legendary Rick’s Café, a world-famous hotspot perched on dramatic seaside cliffs. Here, you can soak in unmatched sunset views, enjoy live reggae music, and witness daredevils leaping from the towering cliffs into the deep blue waters below. Whether you're looking for relaxation or excitement, Negril offers the perfect blend of both.
Rick’s Café in Negril is one of Jamaica’s most famous attractions, offering a perfect blend of adventure, entertainment, and breathtaking scenery. Nestled on the rugged cliffs of Negril’s West End, this legendary spot is known for its thrilling cliff diving, where both locals and visitors take daring leaps from heights of up to 35 feet into the turquoise Caribbean waters below. As the day winds down, Rick’s Café transforms into the ultimate sunset-watching destination. With a cocktail in hand and the sounds of live reggae music filling the air, you’ll witness the sky explode in hues of orange, pink, and purple as the sun sinks below the horizon. The combination of vibrant energy, breathtaking views, and unforgettable experiences makes Rick’s Café a must-visit spot in Jamaica.
There’s no better way to wind down than with a fun and relaxing stop at Margaritaville Montego Bay, the vibrant Hip Strip, and the buzzing nightlife at Club 2727. This final stop gives you time to refresh, recharge, and revel in Jamaica’s lively beach culture. You can lounge with a tropical drink in hand, enjoy upbeat reggae music, or take a splash down the 120-foot water slide straight into the Caribbean Sea. Afterward, take a stroll along the Hip Strip (Gloucester Avenue) — Montego Bay’s most iconic shopping and entertainment district. Explore local markets, craft shops, and duty-free stores where you can pick up souvenirs, handmade jewelry, Blue Mountain coffee, rum, and more, or grab a quick snack of spicy jerk chicken or patties from a street vendor. To top it all off, step into the vibrant nightlife at Club 2727, one of Montego Bay’s hottest nightspots. Whether you're in the mood to dance, sip premium cocktails, or enjoy the high-energy vibe with live DJs and locals.
Cancellation
Free cancellation up to 24 hours before the experience starts, for a full refund.
Reviews
4.8
- 55
- 41
- 30
- 20
- 10
Ratings come from 6 reviews collected by our booking partner. They are travellers' own words, in the order they were written — never reordered to flatter the experience.
Know before you go
- Pickup
- Pickup is included for everyone.
- Ticket type
- Mobile or paper ticket accepted
- Operated by
- Terrence James
- Infants and small children can ride in a pram or stroller
- Service animals allowed
- Public transportation options are available nearby
- Specialized infant seats are available
- Suitable for all physical fitness levels
How it compares in Montego Bay
- Its from-price is 963% above the median of the 3474 experiences we list in Montego Bay.
- It is longer than most of them.
- By number of reviews it ranks 810 of 3474.
- The operator lists free cancellation on it.
About Montego Bay
Montego Bay, on Jamaica's northwest coast, is the island's best-known resort town, with reef-fringed beaches, rum-fuelled nights and green hills behind.
The beaches along the Hip Strip, as Gloucester Avenue is known, are the centre of seaside life, with clear water, bars and craft stalls, and Doctor's Cave Beach has drawn bathers for generations. Offshore, the Montego Bay Marine Park protects coral reefs and seagrass beds that reward snorkelling and glass-bottom boat trips.
Top-ranked sights in Montego Bay: Dunn's River Falls, Rose Hall Great House, Hip Strip (Gloucester Avenue).
Special offers in Montego Bay
Was/now prices come from the operator, never from us.





















