from$181

You'll confirm travellers and pay on our partner's site.

[data-book-card] [data-book] { display: flex !important; } [data-book-card] [data-handoff] { display: block !important; }

Mobile ticket — show it on your phone

5 hours
Guided in English
Private tour
Mobile ticket

Highlights

Discover Uchiko’s deep artisanal culture. Experience the world’s only "Gilded Washi"—adding modern brilliance to ancient paper—and visit a prestigious 300-year-old brewery. This private taxi tour is the perfect cultural transfer between Matsuyama and Dogo Onsen. Enjoy rare Japanese mastery while traveling in comfort. ◆Authentic Two Washi Arts At Ikazaki Shachu, hand-make traditional washi paper and decorate a washi card with rare gilding art found only here. ◆Award-Winning Sake Tasting Enjoy Chiyonokame Brewery for premium sake, recognized nationally for excellence and its 300-year heritage. ◆Flexible luggage-friendly Transfer Pick-up at Matsuyama with drop-off at Dogo Onsen or return to starting point. ◆Included Services English brochures and basic driver assistance provided. ◆Upgrades Professional English Guide: For deep cultural storytelling. Special Lunch: Local delicacies grilled over a traditional open hearth (Irori). ※Can see options' detail when check availability.

Inclusions

What's included

Handmade Washi & Gilding Workshop Fee
Brewery Tour & Sake Tasting
Private Taxi with basic English-speaking driver

What's not

Professional English Guide (Available as an optional upgrade)
Gourmet Local Lunch (Available as an optional upgrade)
Personal expenses and souvenirs

Itinerary

our private taxi picks you up directly from station or hotel—no need to navigate public transport. Pick-up is available from Matsuyama Station, Matsuyama-shi Station, Dogo Onsen Station, and surrounding hotels. Please specify your convenient spot when booking.
5 min
Special Local Lunch (Optional add-on): This is an exclusive, off-menu experience not available to regular walk-in guests! Gather around a traditional hearth (irori ) at the hidden eatery, Uchiko Inariya × Strike Ken, and grill local ingredients over charcoal yourself. Enjoy river fish, tofu dengaku, shiitake mushrooms, and the 100-year-old specialty “Jumbo Inari.” Experience the authentic warmth of Japan’s countryside tradition.
1 h
Visit this renowned studio preserving 1,000 years of Ikazaki washi tradition—the world's only producer of gilded washi paper. ① Create your own handmade washi (40cm × 55cm) with a factory tour. ② Next, in the gilded washi postcard workshop, you can choose gold leaf to apply to pre-glued Ehime handmade washi postcards, creating beautiful and decorative gilded washi postcards.
1 hAdmission included
Tour this 300-year-old brewery (founded 1716) recognized at Japan's National New Sake Competition. Discover traditional brewing methods and taste two premium sake varieties. Your private taxi ensures worry-free tasting.
1 hAdmission included
End at historic Dogo Onsen to continue your day, or return to your Matsuyama station,Matsuyama-shi station, or surrounding hotels. This tour doubles as convenient transport between Matsuyama and Dogo Onsen.
5 min

Cancellation

All sales are final. No refund is available for cancellations.

Reviews

5.0

Ratings come from 6 reviews collected by our booking partner. They are travellers' own words, in the order they were written — never reordered to flatter the experience.

Know before you go

Meeting point: Pick-up is also available from other hotels around Matsuyama Station and Dogo Onsen Station.
Pickup: Everyone meets at the starting point; there is no pickup.
Ticket type: Mobile or paper ticket accepted
Operated by: 株式会社フジ・トラベル・サービス

Not recommended for travelers with spinal injuries
Not recommended for pregnant travelers
Not recommended for travelers with poor cardiovascular health
Suitable for all physical fitness levels

How it compares in Japan, outside the cities

Its from-price is 32% below the median of the 155 day trips we list in Japan, outside the cities.
It is shorter than most of them.
By number of reviews it ranks 19 of 155.