Sapporo Customized Private Tour in 1 Day with Licensed Guide

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1. The Sapporo Snow Festival (さっぽろ雪まつり, Sapporo Yuki Matsuri) is held during one week every February in Hokkaido's capital Sapporo. It is one of Japan's most popular winter events. The Sapporo Snow Festival was started in 1950, when high school students built a few snow statues in Odori Park. It has since developed into a large, commercialized event, featuring spectacular snow and ice sculptures and attracting more than two million visitors from Japan and across the world. The snow festival is staged on three sites: the Odori Site, Susukino Site and Tsu Dome Site.

   15 min

2. Moerenuma Park (モエレ沼公園, Moerenuma Kōen) is a large park in the outskirts of Sapporo. Surrounded by a marsh, the park has a circumference of about four kilometers. The grounds are covered in attractive green space and there are massive, dramatic features that make the park a very unique public space. The park owes its bold design to the renowned Japanese American sculptor Isamu Noguchi. Born in the United States, Noguchi spent a considerable part of his professional life in Japan and maintained a workshop in Takamatsu. In 1988 the city of Sapporo entrusted Noguchi with the creation of a park on the spacious grounds of a landfill. Shortly after the plans were completed, Noguchi passed away, but his designs were carried out and the park was opened to the public in 2005.

   15 min

3. The Historic Village of Hokkaido (開拓の村, Kaitaku no Mura) is an open air museum in the suburbs of Sapporo. It exhibits about 60 typical buildings from all over Hokkaido, dating from the Meiji and Taisho Periods (1868 to 1926), the era when Hokkaido's development was carried out on a large scale. There are four different sections: a town, fishing village, farm village and a mountain village. The Hokkaido Museum (北海道博物館, Hokkaido Hakubutsukan) documents the history and nature of Hokkaido and is located about a ten minute walk from the open air museum. The museum focuses on five main themes, including Ainu culture, history and wildlife.

   15 min

4. Mount Moiwa (藻岩山, Moiwa-yama) is one of several small, forested mountains southwest of central Sapporo. The mountain is a popular sightseeing spot that is known for the spectacular view out over the city from an observation deck at its summit. The view is especially beautiful after sunset. The Mount Moiwa Ropeway climbs from the base of the mountain three quarters up the mountain to a transfer station. From there a rather unique mini cablecar travels the rest of the way to the upper station at the summit where there is an observation deck and restaurant with nice views out over the city. The station also houses a planetarium and theater. The ropeway and building complex at the summit were reopened in 2012 after extensive renovations.

   15 min

5. Shiroi Koibito Park (白い恋人パーク) is a theme park by Ishiya, a local chocolate company. The company's flagship product is the Shiroi Koibito cookie, which consists of two thin butter cookies and a layer of white chocolate in between. It is one of the most famous souvenirs from Hokkaido. The park consists of a free area with a shop, cafe and restaurant and a paid area with various chocolate-related exhibits and, most interestingly, a few large windows through which visitors can observe the cookie production process in the factory. It is also possible to create your own cookies in hands-on workshops. Another part of the Shiroi Koibito Park is a soccer field that serves as the practice ground for Consadole Sapporo, the local professional soccer team.

   15 min

6. Hokkaido is the birthplace of beer in Japan. Sapporo Beer, one of the oldest and most popular beer brands in the country, has been brewed in Sapporo since 1877. The Sapporo Beer Museum (サッポロビール博物館, Sapporo Beer Hakubutsukan) was opened in 1987 in a former brewery from the Meiji Period. The museum introduces the history of beer in Japan and the process of beer making. After the exhibitions, beer tastings are available at a small fee. Alternatively, paid tours are held in Japanese that include a tasting session at the end.

   30 min

7. Odori Park (大通公園, Ōdōri Kōen) is the broad median of Odori ("large street") in the center of Sapporo, separating the city into north and south. The park stretches about a kilometer and a half over twelve city blocks and offers pleasant green space during the warmer months. In early February, the park serves as the main site of the Sapporo Snow Festival. At the eastern end of Odori Park stands the Sapporo TV Tower, which has an observation deck with nice views of the park and the surrounding city. The tower is just under 150 meters tall, and the observation deck is at an elevation of 90 meters. During the evening the tower is illuminated, making it an attractive landmark.

   15 min

8. Susukino (すすきの) is Japan's largest entertainment district north of Tokyo. It is packed with stores, bars, restaurants, karaoke shops, pachinko parlors and red light establishments. Of special interest to noodle lovers is the Ramen Yokocho, a narrow lane lined with shops serving Sapporo's famous ramen. In February, Susukino serves as a site of the Snow Festival, hosting an ice sculpture competition.

   15 min

9. Sapporo Factory is a large shopping and entertainment complex that was opened in 1993 in central Sapporo. There are about 160 establishments that include clothing stores, souvenir shops, restaurants, cafes and a multi-screen movie theater. The shops are concentrated around a five story atrium that provides visitors a refreshing and spacious atmosphere. Sapporo Factory was constructed on the former site of Japan's first beer brewery, and the complex includes a red brick Akarenga building that is reminiscent of Hokkaido's early development in the late 1800s. A small, functioning brewery can be observed within the building, and the beer itself can be enjoyed afterwards at the Akarenga's beer hall or at a tasting bar.

   30 min

10. Jozankei Onsen (定山渓温泉, Jōzankei Onsen) is located inside Shikotsu-Toya National Park between the high cliffs of the Toyohira River. The town is only one hour outside central Sapporo, making it a popular side trip from the city. As a result, Jozankei is rather developed compared to smaller onsen towns in Hokkaido. The onsen waters of Jozankei were discovered in 1866 and the town now has dozens of ryokan, restaurants and shops catering to hot spring tourists. Many ryokan offer day visitors entrance to their baths for a fee of 500 to 1500 yen. Furthermore, free foot baths can be found around town. Below is a list of some of Jozankei's bathing facilities, all of which have gender separated baths:

    30 min

11. Nijo Market (二条市場, Nijō Ichiba) is a public market in central Sapporo that occupies about one city block. Both locals and tourists visit the market to shop for fresh local produce and seafood such as crabs, salmon eggs, sea urchin and various fresh and prepared fish. The market is open from around 7:00 to around 18:00 on all days of the week, with individual shops maintaining their own opening hours and closing days. Several restaurants can be found among the shops, including a collection of small drinking places and restaurants along a narrow corridor called Noren Yokocho. A recommended way of enjoying a visit is by having a fresh seafood breakfast at one of the market's restaurants. Among the most popular menu items for starting the day is the uni ikura donburi, sea urchin and salmon eggs on rice.

    30 min

12. The Clock Tower (時計台, Tokeidai) is a symbol of Sapporo. The building was constructed during the early period of Sapporo's development in 1878 as a drill hall of the Sapporo Agricultural College. In 1881 a clock purchased from Boston was installed. Today, the Clock Tower serves as a museum with displays about the building's history and Sapporo on the first floor. On the second floor are displays about the clock and a spacious ceremony hall that calls to mind the simple buildings of the colonial American Midwest.

    15 min

Afbestilling

Gratis afbestilling indtil 24 timer før oplevelsen starter, med fuld refusion.

Anmeldelser

Bedømmelserne kommer fra 65 anmeldelser, som vores bookingpartner har indsamlet. Det er de rejsendes egne ord, i den rækkefølge de blev skrevet — aldrig omrokeret for at pynte på oplevelsen.

Her vises anmeldelser skrevet på engelsk.

• 5A Great Day in Sapporo

  We had a very pleasant day with our guide Rocky Aoki through Japan Guide Agency and Viator. He was knowledgeable and flexible in planning our tour knowing what we had already visited in Sapporo. I highly recommend working with him.

  davidyW3179WTaugust 2026via Tripadvisor

• 4Fun tour

  This tour was educational and fun. We went to see the Sapporo clock tower, radio tower for views, then the chocolate factory and ended at the fishers market for lunch. 6 hours was a bit much for my crew; our teenagers got a little bored/tired by the end.

  Mercedes_Kjuli 2026via Viator

• 4Good tour, learned a lot

  We enjoyed our tour and our tour guide. He met us at our hotel, which was really convenient, and helped us navigate the city using the train system (he asked ahead of time if that would be ok, and we all had suica cards which helped). We had a 6 hour tour and went to the Sapporo clock tower, the TV tour, the chocolate factory and the fishing market. Overall it was nice to see various parts of the area, and our guide was very knowledgeable. At times I wish he had been a little more flexible with adjusting the itinerary given that our kids would get side tracked and want to stop and look at something a bit longer, and at one point we were hungry and had to ask to pause the tour to go get lunch. If I were to do it again, I think 6 hours was too long. overall we are glad we did it, we learned and saw a lot!

  merandavejuli 2026via Tripadvisor

• 5Lovely time at Sapporo

  Great time with Max. It was a good to get a gist of Sapporo within a short time.

  KurianJ28juni 2026via Tripadvisor

• 5Day trip in Sapporo

  We had a lovely day in Sapporo with Masashi San . He has planned the day’s itinerary just the way we wanted it . We was warm and friendly and his knowledge of the city made it an enjoyable trip.

  Shib0877juni 2026via Tripadvisor

• 5Great tour

  Michiko was fantastic and we had a great day with her!!

  robertbQ5615QVapril 2026via Tripadvisor

Godt at vide

How it compares in Sapporo

• Its from-price is 71% below the median of the 53 byture we list in Sapporo.
• It is shorter than most of them.
• By number of reviews it ranks 2 of 53.
• The operator lists free cancellation on it.

About Sapporo

Sapporo, the capital of Hokkaido, is a grid-planned city of wide parks, an annual snow festival, miso ramen and mountains close behind.

Sapporo was laid out as a grid in the 1870s, when Japan's government developed the northern island, so its streets are wide and straight, split by Odori Park, a long green strip through the middle. The red-brick former Hokkaido government building and the white clock tower, both from the Meiji period, recall that era, and the Hokkaido Shrine lies in a wooded park in the west.

Top-ranked sights in Sapporo: Odori Park (Odori Koen), Susukino, Sapporo TV Tower.

See all 381 experiences in Sapporo